Indy Vinyl For The Masses is an open-ended collaborative video essay project, exploring – amongst other things – the relationship between moving images and popular music. The project is open to anyone – experienced videoessayists and first-timers alike. It is designed to generate a whole host of videos and to accommodate a wide range of subject matter and audiovisual approaches. There are four basic rules:

• Each video must begin with a visual clip from any kind of screen media sequence that features or is strongly associated with a specific piece of pop music
• This piece of pop music provides the soundtrack for the video as a whole and should last a maximum of five minutes
• The video must be a collaboration, one contributor adding clips, from any type of screen media, before passing it on to the next contributor to add theirs. The norm is one contributor per 30 seconds of the video, but proposals for projects with fewer or more contributors are welcome
• Each video should relate to a project theme, as well as specific keywords/prompts suggested by the video’s curator. The themes running just now are ‘Gestures’, ‘Consumption’, ‘Walking’ and ‘Dreaming’

If you want to join in, please fill in this contact details form. If you have any further questions, please e-mail Ian Garwood at ian.garwood@glasgow.ac.uk.

More guidelines and information about process here.

If you are new to editing and want some tips, you might find this document useful.

The Videos